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How Did Google’s April 2010 PageRank Update Affect You?

Keller Hawthorne | April 6, 2010 | Comments
How Did Google’s April 2010 PageRank Update Affect You?

Personally, I’m relieved we got a Google PR update as my blog finally got its PageRank back! As some of you know, Google gray barred my blog in February. This lasted until Friday, April 2nd. I started investigating the issue in March and decided to create an article series on the subject. If you haven’t read it yet, you can check out Part One here: The Mystery of the Missing PageRank – Part One

I’m also extremely pleased to see that my brand new website (Simply Fresh Themes), launched on March 16, 2010, was assigned a PageRank of 3! I believe I owe this increase to quality inbound links generated from people writing reviews about my themes. QUALITY inbound links can play an extremely important role in obtaining high PR and rankings.

Can You Anticipate Your PR Changes?

Technically, there is no way to ensure you gain PR as that is completely up to Google. But if you’ve updated your site often and consistently, earned quality inbound links and optimized your website properly, I believe you can expect to gain or maintain your Google PageRank. Just as if you’ve broken Google’s guidelines or completely ignored your website for months or years, you can expect to lose your PR.

Not Sure How to Obtain PageRank?

Check out the following post where I discuss how I obtain PR for my websites and how you can too! There’s no need to use dirty Black Hat techniques or sneaky methods – you can obtain PR quite simply by following Google’s guidelines and ensuring you offer quality content to your visitors.

How I Got Google PageRank within 3 Weeks of Launching My Website

Do You Keep Track of Your PR Changes?

Though there is quite a bit of debate these days as to whether Google PageRank still holds weight and authority in the world of search engine rankings, PR seems to still mean something to advertisers, guest bloggers, blog roll enthusiasts and others. Therefore, I continue to keep an eye on my PR, but how about you? Do you care whether you gain or lose PR? How do these changes affect your site?

Need Help With Your Keyword Research?

Keyword Research is the cornerstone of SEO. If you’re having trouble obtaining keyword rankings and PR, you may want to focus on learning which keywords you should be targeting. Fortunately, it’s not all that complicated. In fact, I’ve written a report that specifically talks about how to perform keyword research. The report is free for all of my newsletter subscribers. To learn more, check it out at Fresh Start for Your Online Business.

How Did the Latest Update Affect Your Website and Do You Care?

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  • So delighted to see that your page rank is back - what a relief! Good for you for following up with it.
  • Aaaah! After moving to WP my PR has dropped. Very disappointed because I thought it would improve with WP. Any ideas?
  • Did your PR just drop Melissa or did you notice this drop back in April?
  • is an update taking place now? page rank tool is acting funny and alot of pr's have changed or dropped off it seems. Is this what happens when an update is taking place? I realize it's only be about 2 months since last update though
  • Usually those are signs that an update might be taking place, but I don't believe we've had one since April. Haven't noticed anything different on my end.
  • Jay
    I am hoping for a pagerank 3 or 4 on the next update. I am keeping my fingers croseed it should be sometime in the beginning of July 2010
  • Just for an additional note, its interesting that your theme site's main page is a PR3 but your inner page for the current theme is a PR4.
  • This is probably explained by affiliates linking to the internal page versus the home page, meaning the internal page is receiving a higher number of inbound links.
  • Hi Keller
    I could pretend that I'm not bothered about my pagerank, but I'll come clean, I dream about having a pagerank 4 or even 5.
    The highest I've ever achieved is 3, not bad but not good.

    The latest pagerank update left me with the same rank, which was 3, so I'm working like crazy to try and get to 4 by the next update.
    Fingers crossed!

  • My site got PR5. And of course, I do care :)
  • mobicrunch
    What a great way of teaching others to improve their page ranks it is really a nice article which i have ever seen before . Thank you So much and keep work on it and help us to improve our sites :)
  • Hi Keller, Love the site, although we are struggling with the PR so far, we have implimentented some of your tips which will hopefully help.
  • Good luck Paul! Be sure to come back and share your results.
  • Rebe_CR
    Almost two years into my anti aging blog, my PR went from 0 to 2. Although I applied a new title tag the site was totally revamped using a new theme (Simply Fresh, no less!) so I've no clear idea if either of those factors or both were responsible for the jump.

    I don't give too much weight to PR but it does feel good to be rewarded for the work thus far.

  • Oh, it was definitely because of Fresh Journal Rebe :) - just kidding. Title tags are important for on-page optimization, so that may very well have helped. You may have also obtained new quality inbound links.
  • We happened to see a PR jump from 4 (where we've been for years and years) to a 5, seemingly overnight.

    We attribute the jump to a recent influx of regular content updates as well as a large number of inbound links from authority sites. Our Alexa rank is also watched closely, and that has stayed relatively steady.
  • My blog google PR is still 3, but I think PR is not so valuable for monetizing our blog, the main think is how much targeted traffic we drive to our blog.
  • Targeted traffic is absolutely what a website needs and you can obtain that without high PR. Thanks for sharing!
  • webtechwise
    Good read. I keep track of my PR as well as Alexa and compete Rank.
    My PR increased from zero (because my blog is 70 days old) to PR4 recently.
    I know the PR can give an idea of how successful and up to date a website is, but it should not be considered as a factor you can solely judge a website by.
  • I agree Omer. You can obtain top rankings and lots of traffic without a lot of PR. It's not the only factor. Congratulations on your boost!
  • I do keep an 'eye' on my PR and in the last round I jumped from PR3 to PR4.

    What difference that makes - who knows - only time will tell! Might be able to increase my advertising costs!

    Andrew
  • PR seems to play an important role with advertising space - I think you just might be able to adjust costs, or perhaps expect more sponsors.
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